In today’s digitally focussed world, 97% of buyers will go online and search for their next dream home. That is why having good quality photos is essential to make the right first impression, as it is the first thing potential buyers will notice about your home. And our years of estate agency experience demonstrated that homes with good quality photos not only sell faster they also sell for more money.

Getting the Right Angle

Although interesting angles and atmospheric shots are nice to have when getting your home on the market, we have a more strategic approach, based on our experience with what buyers are actually looking for in a home.

First and foremost, we will try for the most attractive exterior shot. It highly depends on the type of property we are selling, but we will always try for the bets angle that puts your home and garden in the best possible light.

After we find that enticing exterior shot, we will cover the following key areas that help sell your home: one or two photos of the kitchen, showing the white goods, cupboards and general layout; one or two shots of the master bedroom; further photos of extra bedrooms and living areas, as well as a few extra shots of the garden. We pay a lot of attention to small areas like bathrooms, cloakrooms, the coveted walk in closets and even hallways.

To give a clear impression of the character of your home, we add the custom shots of what gives your home character, like a feature wood burning stove, a beautiful garden bench, decorated windows or beautiful views. A lot of thought goes into defining your home’s unique selling points and picking the right angles to put them in the best light.

Professional re-touching

But work does not end with just taking snaps. We also invest in retouching photos professionally. Every effort will be put into making the images bright and sharp so they stand out online. Sometimes blue skies are added as Scottish weather is not always enticing. All these little things might seem inconsequential, but in reality, it is a known fact that better weather makes the property market pick up and a home shines more appealingly under a blue sky.

Getting the Marketing Right for Ever Home

Of course, there are many aspects that are important in selling a home quickly and for the best price – like the way a description is written to attract the attention on the uniqueness of your home, but also where the property is advertised.

At Caledonia Bureau, we strive to offer the most efficient marketing to home sellers, paying attention to all details – big or small. From the first valuation, to taking photos to organising viewings and negotiating a price on your behalf, our experience will come in handy and we will be with you every step of the way.

As one of the West of Scotland’s longest-standing estate agents, we have had lots of experience managing the ups and downs of the housing market in recent times, so you can be confident you’ll be in safe hands when working with us. With an expert team by your side and a variety of properties on offer, including both property to let and homes for sale, Caledonia Bureau are confident that we can match you with the right home. Give our friendly team a call today, choosing from our offices in Clydebank, Helensburgh, Dumbarton and Paisley.